Founded in 1992 by Sandra Burnett and Danny Krienke, Floors Etc. was not planned, but, as some would say, it was meant to be. The company was the brainchild of Sandra Burnett, who was looking for the perfect flooring company to care for beautiful solid hardwood floors, and, when her search proved more difficult than it should have been, she created a business opportunity.
Sandra searched for months for the just right hardwood floor expert for her home in Tanglewood – and then she met Danny, an exceptionally talented flooring craftsman and artisan with a lifetime of hands-on experience. Being a smart businesswoman with a personal passion for interiors and high-end design, Sandra knew that meeting Danny was a rare opportunity extending far beyond the scope of her floors. Floors Etc. – or Floors Etcetera, Inc. as it was originally called – was soon established – gifting Houston with an unparalleled flooring resource – and over time the ETC would set them apart: Experienced. Trusted. Craftsmanship.
Danny and Sandra have worked side by side since 1992 as partners – learning from each other. As an owner, Danny no longer installs the floors as he is a face of the company, and Sandra is now considered an expert in all matters of floors – the only thing she doesn’t do is install the floor herself (but if push came to shove, she probably could!). Sandra and Danny lead our sales team, sharing the latest trends and styles they acquire from industry trade shows and top flooring designers. Together they make our company strong by remaining focused on the Floors Etc. mission:
to create beautiful new or refinished floors while providing exceptional client experiences
ETC: Experienced | Trusted | Craftsmanship
This means meeting new clients; managing the showroom; having the right materials available; keeping their crews on task and the business office running smoothly; and all the other etcs.
Floors Etc. provides our clients with the best of both worlds – Danny’s outstanding creativity and craftsmanship and Sandra’s proven business experience, flair for interiors, and dedication to customer service and satisfaction.
To maintain the flooring excellence established by Sandra and Danny over their many years of service, Sandra’s daughter, Tracy Burnett, is now closely involved in business. Tracy brings to the table what she has learned over the years from her mom and Danny along with her own experience from many years of executive leadership, marketing, and sales.